It’s the end of 2023, and that means many security dealers and integrators are taking stock of the previous year and planning for the coming one. As always, the top of mind question is, “What will my customers want?” 

There are no shortage of studies looking at this very topic. One recent one was conducted by Genetec and found the physical security market is embracing hybrid cloud solutions at a rate nearly double that of 2022. According to the survey, 44 percent of end users now say more than one quarter of their physical security setups are now either cloud or use a combination of cloud and on-prem, up from just 24 percent last year.